About Us
Notitia ("NO-TEE-SHA") means "data" in Latin. We are a next-generation microbiome company that unlocks
the gut microbiome's data to develop innovative products and therapies for patients and the general
public.
Our mission is to promote health by protecting and/or restoring the Foundation Guild of the gut
microbiome.
We believe that we can maximize everyone's healthspan by promoting the gut microbiome to the healthiest
state.
Watch an interview with notitia
Meet the team
Jeffrey Zhao
Co-founder, CEO
Dr. Liping Zhao, Ph.D
Scientific co-founder
Ciarra Williams, MS
Clinical Research Associate
Gregory Stokes, MBA, JD
Business Development Advisor
Dr. Margaret McFall-Ngai, Ph.D
Scientific Advisor
Dr. Jeff Miller, Ph.D
Scientific Advisor
Jeffrey Zhao
- Entrepreneur with experience in health & wellness startups
- Previously managed marketing operations in multiple international markets
- Skilled in performing wet and dry-lab benchwork in microbiome-related research
- Loves watching movies and TV shows with his family
Dr. Liping Zhao, Ph.D
- Eveleigh-Fenton Chair of Applied Microbiology, Rutgers University
- Discoverer of the Foundation Guild™
- Inventor of Notitia's technologies
- Works featured in the prestigious Science journal
- Dr. Zhao is a baking enthusiast and Chinese Violin (erhu) player
Gregory Stokes, MBA, JD
- Over 29 years of experience in sales, marketing, and business development in the pharmaceutical industry
- Co-founded multiple pharma startups, all resulted in successful 3x to 10x return for investors and shareholders
Dr. Margaret
McFall-Ngai, Ph.D
- Director, Pacific Biosciences Research Center
- Professor, Kewalo Marine Laboratory, University of Hawaii
Dr. Jeff Miller, Ph.D
- Fred Kavli Chair in NanoSystems Sciences
- Director of the California NanoSystems Institute
- Professor of Microbiology Genetics at UCLA
Ciarra Williams, MS
- Research background in early life perturbations of the gut microbiota
- Experience with clinical trials, IRB, animal studies, and teaching
- Master's degree in Microbial Biology from Rutgers University - New Brunswick
- Enjoys figure skating, event planning, and spending time with friends and family
We are thrilled to announce our groundbreaking microbiome discovery regarding the Foundation Guild bacteria published in the prestigious journal Cell. Read more about our discovery here, or visit our online store to purchase the latest microbiome products designed for this “core microbiome” target. Try it today and experience the Notitia difference!
